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MLA '07: Continuing Education Courses

A full description of the specific CE course appears below. For further information, or if you have other questions about MLA CE courses, contact Debra Cavanaugh, mlapd3@mlahq.org, 312.419.9094, x32.

CE 200
The Business Case Reloaded: Scoring High in Credibility, Accuracy, and Practical Value Using Your Passport to Approval, Funding, and Transformation

Level: Beginning
Prerequisite: None
Cost: $285 (nonmember, $335)
Attendance Maximum: None

Instructor(s): Rosalind K. Lett, AHIP, chief executive officer and executive director, Knowledge Cartel/Knowledge BasIC, Lithonia, GA

Offered: Friday, May 18, 8:00 a.m.–5:00 p.m.

Learning what a business case is, when to use one, what makes a business case successful, how to structure the case, and how to formulate the business case to tell a compelling story in such a way that financial and nonfinancial decision makers will grant approval, funding, and transformation.

 

 

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